- The new 2010 Ford Fusion and Fusion Hybrid launch this month with a multi-faceted marketing campaign emphasizing Ford’s intent to expand its share of the car market

- With unsurpassed quality, best-in-class fuel economy and significant residual value improvement, the 2010 Fusion delivers the key attributes that mid-size sedan buyers want

- A dynamic ad campaign, titled “We Speak Car,” debuts Tuesday, March 3 during the hit television show American Idol, highlighting the segment-exclusive Ford SYNC(TM) technology and delivering the claim of Fusion being America’s most fuel-efficient mid-size sedan (more…)

• Editors of Kelley Blue Book’s kbb.com today named the 2009 Ford Escape Hybrid one of its “2009 Best New Family Vehicles.”

• Kbb.com editors praised the 2009 Escape Hybrid’s improved - more powerful and more efficient - gas-electric powertrain and its fuel economy rating of 34 mpg in the city.

• In addition to five-passenger seating and plenty of cargo storage, the 2009 Escape Hybrid offers families a host of safe, smart and green technologies.

DEARBORN, Mich., Feb. 17 /PRNewswire-FirstCall/ — Editors of Kelley Blue Book’s kbb.com today named the 2009 Ford Escape Hybrid one of its “2009 Best New Family Vehicles.”"After undergoing a major overhaul for the 2008 model year, the Ford Escape Hybrid is improved again for 2009 with a more powerful and more efficient gas-electric powertrain,” said Jack R. Nerad, executive editorial director and executive market analyst for Kelley Blue Book and kbb.com. “Its fuel economy rating of 34 miles per gallon in the city is even better than that of the Toyota Camry Hybrid.” (more…)

Toyota logo. (PRNewsFoto/Toyota Media Relations)

TORRANCE, CA UNITED STATES

TORRANCE, Calif., Jan. 20 /PRNewswire/ — In an effort to attract new buyers to the hybrid market, Toyota today launched the all-new Toyota Certified Used Hybrid (TCUH) program, an extension of the Toyota Certified Used Vehicles (TCUV) brand which provides added inspection and warranty coverage on certified used Toyota hybrids.

“The program is a great way to increase awareness of certified used hybrid vehicles,” said TCUV Marketing Manager, Steve Gallagher. “As more hybrids enter the used vehicle marketplace, Toyota Certified Hybrids offer high-quality options to customers interested in purchasing these fuel-efficient vehicles.” (more…)

DETROIT, MI–(Marketwire - January 15, 2009) - An estimated 14 million electric and hybrid cars may be sold in 2020 in the world’s four largest automotive markets — Western Europe, North America, Japan, and China — up from some 400,000 in 2008, according to a report by The Boston Consulting Group (BCG) published today. But despite growing pressure on the automotive industry to produce cars with lower carbon dioxide emissions, the world’s automotive markets will remain dominated by cars powered by the next generations of traditional internal-combustion engines (ICEs) unless governments intervene with incentives for car manufacturers, power companies, and consumers. (more…)